... "Innovations Beyond the Stores: Through the Starbucks hot vending initiative, Starbucks aims to transform the hot coffee vending experience by creating a new, high-quality hot drink segment within the estimated $900 million ready-to-drink beverage category in the U.S. The planned introduction of Starbucks hot vending will mark a significant advancement within the vending industry. Unlike any other coffee vending experiences in the market, the Starbucks vending platform utilizes proprietary heat-on-demand technology, developed by PepsiCo, which will offer customers yet another convenient way to enjoy Starbucks on-the-go. " ...
Via Starbucks: Innovation Pipeline ...
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