RPD Relational Product Development: Organizational Framework for PLM Solutions

IBM develops the RPD methodology, which is supported by performance assessments, ironclad development methods, best-practice PLM solutions, and implementation services. Relational product design is built into the RPD framework through the organization work streams that support new production introductions.

... "Known as relational product development (RPD), this approach supports accelerated product delivery at optimised costs, with improved quality. Investment in RPD technologies alone is insufficient to achieve innovation, and ultimately world-class product lifecycle management (PLM) capability. The technologies are purely the enablers. Realising the full potential of an RPD investment demands fundamental organisational, process and cultural changes, made cohesively to support the enhanced technology level. " ...

Via IBM: IBM PLM Relational Product Development (RPD) PDF